Content Specialist
Job Location: Ikeja, Lagos state
Full-Time
Hybrid
Fusion Marketing Sync is a full service marketing and communications agency that specializes in integrated marketing communication strategies and execution tailored to each partner's specific business goals. The agency serves brands at every stage of their journey, from bootstrapped startups to heritage brands, by amplifying their positive impact for customers, employees, and the greater good.
Role Description
This is a full-time hybrid role for a Content Specialist at Fusion Marketing Sync.
Calling all wordsmiths passionate about crafting captivating narratives! Join our team as a Content Specialist and become the storyteller behind brand's success.
You'll wield the power of words to shape our client(s) brand's voice and identity across various platforms. Maximize your creativity as you produce high-quality content, from blog posts and social media updates to video scripts and website copy.
If you can craft compelling narratives, fuel engagement, and contribute to our client’s brand's triumph in the digital realm, this role offers an exciting opportunity to lead content creation to excellence.
In this role, you will:
- Develop engaging content strategies aligned with short-term and long-term marketing targets.
- Work with our creative design team create, edit, publish, and manage high-quality content for various digital platforms such as, social media, email campaigns and blogs.
- Collaborate with design and strategy teams to plan and develop always on content, style, and layout.
- Identify and analyze content performance metrics and make data-driven decisions to optimize content.
- Utilize content management systems to organize and schedule content across platforms.
- Manage and oversee social media content creation and posting, ensuring consistency and alignment with overall brand voice and image.
- Research and implement SEO best practices to improve content visibility and search rankings.
- Collaborate with cross-functional teams to support content-related initiatives and contribute to a consistent brand message.
- Create compelling and persuasive copy for promotional materials, advertisements, and other marketing-related content.
- Coordinate with external vendors, writers, and contributors to deliver timely content.
- Ensure all content adheres to brand and style guidelines and maintains a consistent voice.
- Monitor and report on content performance and make recommendations for improvements.
- Engage with the audience through comments, feedback, and requests, ensuring a positive brand representation.
- Stay supdated with industry trends and competitors' activities to drive continuous improvement and innovation.
Qualifications
- Not less than 2 years of experience
- The character we’re looking for:
- Creative Storyteller: Crafts engaging, audience-specific content.
- Research enthusiast: Conducts in-depth content research.
- SEO Savvy: Implements SEO strategies in content.
- Love Brands: Maintains consistent brand voice.
- Team Collaborator: Collaborates across departments for content goals.
- Multimedia Proficient: Creates diverse content formats.
- Analytical Professional: Analyzes and optimizes content based on metrics.
How to Apply
Apply to operations@fusionmarketingsync.com. Send your CV + Portfolio
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