Digital Marketing Officer

Digital Marketing Officer

Lagos State

Full Time

 Company Description

FiberOne Broadband is a provider of home fiber (FTTH) Internet service that offers fast and reliable connectivity at affordable prices. Our service provides customers with a whole new way to connect and stream music, movies, Skype, and gaming. We are committed to delivering the speed you pay for, consistently maintaining speeds during peak hours, and providing blazing fast connectivity without breaking the bank.

BRREEF is not just our guiding philosophy; it's the essence of our identity:

• Bold: We dare to innovate where others hesitate. We're not just building networks; we're redefining what connectivity means in Nigeria.
• Resourceful: With a keen eye on sustainability and efficiency, we harness local talent and resources to overcome challenges, ensuring our services are both accessible and scalable.
• Responsive: In a world where time is of the essence, we pride ourselves on our agility. Whether it's customer service or network maintenance, our response is swift and effective.
• Empathetic: Understanding the unique needs of our diverse customer base, we strive to provide solutions that resonate with the daily lives and aspirations of Nigerians.
• Empowered: We empower our employees, our customers, and our communities. By investing in technology, we're not just providing a service; we're contributing to the socio-economic fabric of the nation.
• Fast: Speed is at the core of what we do. From our internet speeds to our decision-making, we ensure that everything moves at the pace of progress.

At FiberOne Broadband Limited, you'll join a dynamic team that's at the forefront of Nigeria's digital revolution. We're looking for individuals who share our vision and are ready to contribute to our bold initiatives. Here, your work will not only impact the company but also play a pivotal role in shaping the future of connectivity in Nigeria.

Role Description

As a Digital Marketing Officer, you will play a pivotal role in developing, implementing, and managing our digital marketing strategies. This position requires a dynamic individual with a passion for digital trends, excellent analytical skills, and a proven track record in driving successful digital campaigns.

Key Accountabilities

1. Digital Strategy Development:

- Formulate, implement, and optimize digital marketing strategies to achieve business objectives.

- Stay abreast of industry trends, emerging technologies, and digital marketing best practices.

2. Content Creation and Management:

- Develop and curate engaging content for various digital platforms.

- Manage content calendars and ensure consistent brand messaging across channels.

3. Social Media Management:

- Execute and manage social media campaigns to enhance brand visibility and engagement.

- Monitor social media trends and competitors, providing insights for continuous improvement.

4. SEO and SEM:

- Implement effective SEO strategies to improve website visibility and search rankings.

- Manage and optimize paid advertising campaigns, maximizing ROI.

5. Email Marketing:

- Develop and execute email marketing campaigns, including segmentation and A/B testing.

- Monitor email performance metrics and refine strategies for better results.

6. Analytics and Reporting:

- Utilize analytics tools to track and analyze digital marketing performance.

- Generate regular reports, providing insights and recommendations for improvement.

7. Collaboration:

- Collaborate with cross-functional teams, including content creators, designers, and developers.

- Coordinate with external agencies and vendors when necessary.

Qualifications

- Bachelor's degree in Marketing, Digital Marketing, or a related field.

- Proven experience in digital marketing with a focus on strategy and execution.

- Strong understanding of digital channels, including social media, SEO, SEM, and email marketing.

- Proficient in analytics tools such as Google Analytics.

- Excellent written and verbal communication

- ⁠content creation and management

Essential Requirements

• Handling Social media tools like MailChimp, Ads Manager, Some knowledge of Wordpress.
• A strong grasp of online platforms, proficiency in analytics tools, strategic thinking, creativity, effective communication skills, knowledge of SEO and SEM, social media expertise, and the ability to adapt to evolving digital trends.
• Graphic design proficiency, video editing skills, understanding of content marketing, email marketing expertise, knowledge of web development basics, familiarity with marketing automation tools, and a continuous commitment to staying updated on industry trends and technologies.

How to Apply

If you meet the qualifications outlined above and are interested in this position, please submit your resume to careers@fob.ng.

Salary Budget: N350,000 - N400,000 net/month