outsourcing, sampling, training, etc. We cover the West and Central African region with offices in Lagos and Accra and we are affiliated with the Octagon Worldwide Group.
Job Title: Account Director
THE ROLE:
The Account Director holds challenging and diverse
responsibilities of business development, strategic account management and as a
primary representative of the Agency.
The position requires for the job holder to give
innovative/strategic direction to existing and new clients in the Financial
Services Industry. The Account Director holds a major responsibility for new
account development and management.
TECHNICAL EXPERTISE
(Strategic and Marketing Leadership)
1. Works with
clients to uncover business needs and objectives, craft appropriate strategies,
and identifies/implements products to help achieve client goals.
2. Create and
interpret effective analysis to support marketing recommendations.
3. Innovative and
intuitive approach to researching key target markets and new opportunities,
combined with advanced evaluation, reporting and decision-making skills with a
results-driven focus.
4. Demonstrate
broad industry expertise
BUSINESS DEVELOPMENT
5. Proactively identify
prospective clients and business opportunities; prospecting new clients
6. Closing
business deals within stipulated time
7. Oversee the BD
functions and team of the Financial Services Industry
8. Oversee
branding, sponsorship, marketing, to ensure consistent and high-profile
representation of Clients/our business offerings
9. Developing
proposals and making presentations to clients to land new accounts.
10. Generating ideas
and generating revenue within specified clients.
11. Oversee the
delivery of the Unit’s revenue billings
CLIENT/ACCOUNT MANAGEMENT
12. Creating an
account strategy to drive client’s business objectives
13. Proactively
identifying client’s needs and deepening existing relationship
14. Generating ideas
for new revenue generation within existing clients
15. Monitoring
client satisfaction post event/project evaluation and ensuring a high level of
satisfaction
16. Building
relationships with key personnel within clients’ accounts.
17. Build trust
credibility and client referrals
18. Develop
multi-tiered agency-client relationships and ties
TEAM MANAGEMENT
19. Developing a
comprehensive training plan for the account management team –(On-the-job
training)
20. Managing and
overseeing the day-to-day activities of the different account managers in the
unit
TEAM WORK
21. Working closely
with other business units to expand cross selling opportunities.
COLLABORATION
Responsibility towards (includes, but is not limited to:)
Internal Stakeholders: Management & Staff of CMS.
Key Clients (Financial Services Industry): COO's, Marketing
Directors, Corporate Affairs & Communications Manager and, Product Development Manager
Key suppliers/partners: 3rd party supplier / Agencies,
Public Relations Consultants and Relevant suppliers
JOB REQUIREMENT
1. Approximately
12 – 15 years’ experience in a Marketing Communications Agency.
2. Extensive
experience of developing, maintaining and delivery on marketing, sponsorship,
events, promotion strategies to meet company objectives
3. A strong understanding
of the financial services industry (Customer and market dynamics and
requirements)
4. A proven
ability to oversee all marketing, media and promotional staff and activities
5. Prior work
experience in an Agency (Handling related accounts)
How to Apply
Interested persons should apply here
Good Luck!!!
