Flour Mills of Nigeria Plc has been a part of the lives of
Nigerians at home and abroad. Our global vision is to be a leading foods
company in Africa providing high quality and affordable products in the most
convenient ways to consumers through world class brands like Golden Penny
Flour, Golden Penny Semovita, Goldenvita, Golden Pasta and Golden Noodles.
Our other business focus areas include a developing agro
allied business producing sugar, rice and palm products; fertilizers to
facilitate agricultural development in Nigeria, cement production to help
develop Nigeria’s infrastructure, and a number of support businesses providing
packaging, transport and logistics services.
Job Title: Trade Marketing Manager
About The Job
- Develop a TM strategy and annual TM plan for each category in the portfolio which delivers excellent trade execution to support/deliver the key consumer/brand objectives
- Develop channel specific activities to exploit the particular opportunities identified for each category
- Develop and provide the Sales teams with appropriate tools and support materials to drive outstanding execution of the TM category plans (sales presenters, POS materials)
- Ensure that the TM plan takes full account of the Sales team’s ability to execute it and prioritise key initiatives to avoid overloading the field team
- Develop a trade visibility programme which showcases the FMN portfolio in retail channels and encourages shoppers to select Golden Penny products over competitors
- Ensure that all NPDs are fully supported by a comprehensive TM activity programme to maximise the chance of success for the new product(s)
- Develop clear objectives for each Trade activity and undertake pre- and post-promotion evaluation to determine ROI and if the activity met its objectives
The person must:
Be self-motivated
Have good interpersonal skills
Be technology driven
Be very detailed and research oriented.
Be able to multi-task
Qualification
5 ‘O’ level credits including Mathematics and English in not
more than 2 sitting
Bachelors Degree
Experience
Minimum 5 years sales experience in a major FMCG blue chip
organization
How to Apply
Interested persons should click here to Apply
Good Luck!!!
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